Unit 43.2 Market Research Codes and Conventions Radio 2

Radio 2 Keith Duffy picks the Tracks of My Years

Radio 2 us also presenter lead and the one I listened to was lead by Ken Bruce. There is music at the start of the Radio Broadcast but not after that. There is a sting at the start saying this is Radio 2 with Ken Bruce and also there is music at the start to introduce the Radio Program.There is also music at the start and because it is a music radio show. There is Objectivity which means Ken Bruce doesn't have an opinion for ether side of the argument he will just be asking questions to the celebrities for ether side. There is subjectivity in Radio which is where they do not test there opinions against the facts and will go by the facts. When there is for example a debate on Radio 2 there will be two sides of an argument one side will be arguing for one side and the other will be arguing there point. There is also Accuracy with the news that they tell you about celebrities. There is also Impartuality which is where the presenter doesn't have an opinion for ether side. On Radio 2 there is a balance in the arguments which is where the two sides of the argument are fair.