Unit 43.2 Market Research Codes and Conventions Radio 5 Live Sport

Radio 5 Live Sport

BBC Radio 5 live has different programs and the one I listened to was Presenter lead by Mark Chapman. There is a Sting at the start of the radio show saying this is Radio 5 live Match of the Day 2 Extra with Mark Chapman and after this it will then tell you what is coming up on the show.There is objectivity which means that Mark Chapman will not have an opinion for ether side they will go by the facts from what they have been told before the show. There is accuracy on Radio 5 live which is all the information that he gets off his guests or statistics before the show are accurate.There is also Impartuality which is where the presenter doesn't have an opinion for ether side so if there is a debate going on between the 3 guests on the show Mark chapman won't have a opinion he will just keep on asking the questions. On Radio 5 live Match of the Day extra there is a balance in the arguments which is where the two sides of the argument are fair.